INTA Brand Authenticity Conference (Report 1): Building brand value via ethical and sustainable credentials
http://ipkitten.blogspot.com/2017/11/inta-brand-authenticity-conference.html For those of us freezing away in London today, there were those a couple of degrees colder in Berlin at INTA’s Brand Authenticity Conference. No idea what that conference is? Don’t worry, the AmeriKat’s friend Alex Woolgar (Allen & Overy) reports on what it is all about and this morning’s... Continue reading